Colour; it defines everything we do when it comes to design. The decisions we make when designing anything from a new website, to a piece of content, dictates the mood in which it’s perceived. Colours create cohesion and helps to plan a piece. Warmer colours tend to be inviting and cosy, whilst cool colours can […]
When you produce business videos, the format that you choose to encode them in is more important than you might realize. Although it is true that you can transcode the video later on, it is always best to encode it in the format that it is going to be used in right from the get […]
There are too many people in the world. Back in previous generations, when the population was logarithmically smaller, it was far easier to get the attention of people. There were simply fewer people vying for attention. As any creative can well attest, the days of easy attention are far gone from us. Today, it requires […]
Graphic design and web desig overlap a lot in the modern marketing world. For this reason, it can be challenging for graphic designers to showcase their value apart from larger web design agencies. On the other hand, graphic designers may not be able to identify why they should work with a web designer for their […]
Everyone who spends any amount of time online should know by now that there are many threats out there. From hackers to phishing attempts, malware to viruses, sketchy websites to bogus software, there’s no shortage of potential pitfalls. Any one of these problems can compromise your personal information, financial information, cause frustration and headaches, cause […]
Anyone who knows a thing or two about coding is cognizant of the fact that CSS and HTML are necessary tools to shape a website according to the specifications of clients. CSS or Cascading Style Sheets is a front-end web development practice that makes use of graphical interfaces to interact and communicate with the user.
Design principles can be applied to any visual medium – and videos are no exception. In fact it is essential that you consider the design of the elements in your videos if you want them to look impressive. While there are many design principles that you should take into account, there are four in particular […]
There is often an odd disconnect between content and user experience. The two go hand in hand though. While web design helps to define the user experience, so does the content on the page. This content includes words, photos, colors, and fonts along with native ads and embedded links. This connection is often neglected, and […]
You know it, we know it, and everybody knows it: looks matter, even when it comes to a website. Change a color, move a button or add a picture and it might be exactly the move you needed to start making sales.
Web design trends aside, some things stay constant for a corporate or business website to stand out from among the hundreds and thousands in its industry. It must be contemporary, with a cutting-edge design that is appropriate for its business. It must provide a great user experience, a responsive design or a separate mobile site, […]